Showing posts with the label Ioannis Ioannou

A Comparison of CSR Methodologies (Angela Liu, GWU, MSF, 2011)

In the posting below, CIR Intern Angela Liu, (GWU, MSF, 2011) compares two recent papers on CSR.
A web article from Ioannis Ioannou, Assistant Professor of Strategic and International Management at London Business School, asks "Is there a link between a company's social responsibility and its profitability?" The second study reviewed is the Boston College 2010 Corporate Social Responsibility Index.
A Comparison of CSR Methodologies
Both studies focus on how to measure and value corporate social responsibility (CSR). Both show how difficult it is to precisely measure the exact economic value of CSR, but both also use methods that highlight the intangible value that social responsibility might actually bring to a given firm.
External and Internal Aspects
The research from the London Business School mainly focuses on the internal aspects of CSR. The authors have collected data since 1990. They use this data to study the key ways that a firm can transfer CSR information to…